Location: NIke 1948 Store: Shoreditch
The Nike 1948 space is also obviously the location of The Reset event on May 2nd/3rd. It seems all the labels involved have something new or something special released at this event… The Ugly Kids Club are not straying away from the trend. Keep posted here to see what exactly what we will have to offer at the bank holiday weekend market.
When they were first putting together the temporary (but now permanent) space i always had my eye on the big white wall in the courtyard. And as soon as the opportunity to brighten up the place came up i stepped up to the plate and hustled a budget from the powers that be at Nike. Once the generous shopping was done, Me and Mr. Cee procedded to give 1948 a technicolour dream coat paint job. On top of that we layered a pattern of White Air Max 90s: The standard Rudeboy Crep or the Essex boy Chav Uniform trainer. Whichver side of Ilford you wana look at it.
Once those plain creps were up i invited whoever wanted to step to the plate to draw and design their own interpretation of the shoe with only one guideline: Black and White. Big up firstly to Fresh Mister Cee for painting the wall and also being the only with a colored trainer, and then to all the contributers some who i may have forgotten: BV80, Jengone, Ms. Lae, Suz P, Nick, Aghostinho even Gynelle got in the mix.
Check it out: WWW.BATLOWSAPPLES.COM (NB: Make sure you have the sound turned up LOUD)
